Innovation Strategy and Entrepreneurship

Innovation Strategy and Entrepreneurship

This course aims to equip students with the knowledge to understand and the skills to manage innovation at the operational and strategic levels. It introduces students with an integrative approach to the management of innovation – particularly in integrating the management of market, technological and organisational change to improve the competitiveness of firms and the sustainability of an organisation. Also, the students will be exposed to the foundation of technopreneurship such as high-tech market and the technology entrepreneur, innovation strategies for new technology ventures, financing of start-ups, etc. The students will obtain basic knowledge in the preparation of business canvas.

Course Objectives

At the end of the course, participants are able to:

1) Explain the central features of innovation management at the operational and strategic levels
2) Plan the elements of the innovation and entrepreneurial processes and their interactions
3) Develop an example of a business model canvas for technology entrepreneurship

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